Well, "hate' may be a little too strong, but it is damned annoying.
When you go to ESPN.com, the little video player near the upper right corner will automatically start playing.
I usually keep three or four windows open, and flit back and forth depending on what I am doing. (Some might call that an inability to focus, I like to call it "multitasking." Thank you Bill Gates.)
I will frequently go to ESPN.com and immediately minimize the window before it completely loads. (Yes, I have a cable connection. Do you think I'm a caveman? ... Wait, don't answer that.)
I go about my business with the minimized ESPN.com. Usually, I am listening to the now completely legal Napster or perhaps XM radio.
All of a sudden, and completely unexpectedly, I will hear a commercial playing from ESPN.com. When it first occurred, I had no idea what was going on, and I was frightened and confused.
After a short period of time (five or six months), however, I figured it out. ESPN.com plays commercials before it streams highlights or Stewart Scott yelling Ebonics.
I immediately decided to post this scathing comment.
ESPN.com does not even have an option to disable this absolute annoyance.
It has made CBS' Sportsline.com that much more attractive.